Plus, your Guides all live in one, dedicated place on your profile: the Instagram Guides tab. How to find Instagram Guides on Later Medias Instagram page When a user clicks on an individual feed post in a Guide, they’re directed back to the original post — making them great for giving old content a new lease of life. Hello, evergreen content! Later is a social media scheduling tool trusted by over 4M businesses, creators, and social media managers. Plan and automatically publish your Instagram posts with Later – sign up for free today: Schedule All Your Social Posts for Free Spend less time posting to social media and more time growing your business.
Get Free Account! How to Make a Guide on Instagram To create your first Guide, tap the plus icon on the top-right of your profile page and select “Guide.” Click the top right corner on your Instagram profile to begin creating an Instagram guide From here, you can choose from three different formats: Places, Products, and Posts. Select the type of Guide you want to create, and follow the in-app prompts to curate your content. Choose 1 of 3 Instagram guide formats Once you’ve chosen the Places, Products, or Posts that you want to feature in your Guide, you can re-arrange the blocks, “Add a Title” and “Change Cover Photo,” as well as adding titles and commentary (optional) for each content block.
steps to change guides cover photo When you’re happy with your curated Guide, select “Next” in the top-right hand corner of the screen and then “Share.” how to share an instagram guide Published Guides are not shared to your main profile feed (yet). Instead, they are housed on a dedicated Guides tab on your profile. Guides are also surfaced in your followers’ Home feeds in the immediate hours and days after publishing. What Are The Different Types of Instagram Guides? #1: Instagram Place Guides The first Instagram Guide format is a collection of places. These Guides are great for city guides, restaurant guides, and travel recommendations.
three examples of instagram places guides You can search locations from Instagram's library, or choose from past locations you've tagged or saved in feed posts. When you choose a place, you can pick an image that has been tagged with that location to feature in your Guide. tastethesix sushi in a places Instagram guide #2: Instagram Product Guides The next type of Instagram Guide you can curate is a Product Guide. This Guide is perfect for product releases, product recommendations, roundups, or gift guides.
Instagram Followers Europethree examples of instagram product guides You can attach and link any product listed on Instagram. If you want to include a product from a brand's Instagram Shop, you can either search for it or select from your Wishlist. Shayla Oulette Stonechilds instagram guide #3: Instagram Post Guides The next type of Instagram Guide you can share is a roundup of Instagram feed posts. three examples of instagram post guides You can collect Instagram posts that you’ve created or saved (even if you're not the original author of a post). Post Guides are great for roundups and curating lists of resources — they're perfect for sharing educational content or reflecting on current news or events.
Where to Find Instagram Guides To access an Instagram Guide, visit a user’s profile page and select the Guides icon at the top of their profile feed: How to find Instagram Guides on Later Medias Instagram page If you can’t see this icon, it’s because that user does not have any published Guides. You can also discover recommended Product Guides by visiting the Shop tab and tapping the “Guides” button at the top of the screen. searching for instagram guides Best Practices for the Instagram Guide feature Ready to create the best Guides for your brand? Here are four top tips to keep in mind: Tip #1: Think About What Your Audience Wants Using the Instagram Guide feature is a great way to curate and organize content for your followers — the creative opportunities are endless.
Think about what Instagram content your audience has been engaging with most, and use this information to influence your Guides content. For example, at Later, our audience is full of small business owners and social media managers who are on the lookout for social media tips. Knowing that, we created a Guide highlighting five of our favorite social media podcasts. If in doubt, ask your audience. Share an Instagram Stories question or poll sticker and ask your followers what type of Guides they'd be most interested in. Tip #2: Share Instagram Guides in Stories Since Instagram Guides aren’t shared on a user’s main profile feed, you may want to give them an extra boost on Instagram Stories. Luckily, you can easily share Instagram Guides to Instagram Stories. How to share an Instagram guide to your Instagram story Here’s how to share Instagram Guides in Stories:
Free 50K Instagram FollowersOpen your Instagram Guide Tap the paper airplane icon in the bottom left-hand corner Select “Add guide to your story” It's that simple! Tip #3: Highlight Your Community If you’re a brand, this is a great way to show your products in the wild and provide valuable context. Think about creating a guide that showcases your customers wearing or using your products like @tjswim: TJ Swim uses an Instagram guide to showcase images from their customers You can find user-generated content (UGC) by manually scrolling through your tagged photos and branded hashtag page.Or you can make the UGC search process a breeze by using Later’s Collect features:
Later’s Search by Hashtag Collect media from mentions Easily find and collect media from tagged photos Ready to use Later to easily find and curate UGC for your feed? Check out Later’s Collect tools now! Find (and share) user-generated content – right from Later! Find user-generated content from hashtags, tags, and mentions, then add it to your media library in just a few clicks! LEARN MORE! Tip #4: Use Guides to Build Strategic Relationships Guides are a great way to shine a spotlight on brands, creators, or peers in your network — which can be huge for profile building.
If you’re a creator or brand in a specific niche, you could create a Guide that highlights 10 accounts that create content dedicated to your subject matter (including yourself). It’s a great way to get their attention, open up the conversation, and who knows — they might feature you in a Guide in the future! This is exactly what makes Instagram Guides a great relationship-building tool. Instagram Guides create a whole new way to curate and consume content on Instagram — opening up huge opportunities for storytelling and e-commerce on the app. Starting fresh on social or just trying to build your online brand? You’re probably wondering how to get more followers on Instagram. And no, we don’t mean buying followers or using bots. Those tricks might boost your follower count for a short time, but they won’t do you any favors long-term. That’s because the only truly valuable Instagram followers are real people who care about and engage with your brand. Check out our in-depth guide to learn how to grow Instagram followers organically.
Get 15K Followers On Instagram5 simple steps to get more followers on Instagram Step 1. Lay the groundwork Step 2. Create great content Step 3. Make yourself findable Step 4. Engage with your community Step 5. Keep learning Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. How to get more Instagram followers for free No time to read the whole guide? Check out the video below for our five best tips. Otherwise, it’s time to roll up your sleeves and get to work.
Have a thoughtful Instagram marketing strategy If you want to be effective on social, you need a clear plan. Getting more Instagram followers is a great starter goal. But followers alone won’t create a successful Instagram account. Your goal needs to be part of a larger plan that connects to your business strategy and social marketing objectives. Think about the reasons why you want more Instagram followers. What do you really hope to accomplish? Maybe you want to: increase brand awareness boost product sales drive traffic to your website. Staying focused on these business-oriented goals will help keep your Instagram account consistent. It will help you tell a compelling brand story that appeals to new profile visitors and helps build (and keep) a loyal following. Define your target audience Ask yourself some questions about who you’re trying to reach:
They will also help you consistently deliver content that will keep your audience engaged for the long run. Create a consistent brand story and aesthetic Maybe you want to show off how your product is made. Or humanize your brand by sharing an employee’s perspective. An aspirational brand might showcase the lifestyle or achievements of your customers. No matter what you’re going for, it’s important to maintain a consistent brand voice, personality and look. Your posts should be easily recognizable at a glance. Think of your Instagram grid as one cohesive unit. You can always use Instagram Stories to share content that doesn’t quite fit with the look and feel of your main feed. Use keywords to appear in searches Before people can follow you on Instagram, they have to find you. But not all text on Instagram is searchable. Only two fields on Instagram contribute to search results: name and username. Your username is your Instagram handle. It should be consistent with the handle you use on other social networks since this also makes it easier for people to find you. Use your brand name or a variation of your name that people are likely to use when searching for your brand.
Let's dive into how to gain those first 1,000 followers — from creating a follow-worthy Instagram profile to using contests to staying true to your brand. New Data: Instagram Engagement Report [2022 Version] How to Buy Instagram Followers and Likes (and Why It’s a Bad Idea) How to Get More Followers on Instagram The Best Instagram Apps to Get Followers How to Buy Instagram Followers and Likes (and Why It’s a Bad Idea) Let’s just get this out of the way: yes, you can buy Instagram followers and likes. Does this mean you should buy Instagram followers and likes? Definitely not. While many social influencers and major brands work hard to build an organic following, there are some who choose to buy followers with the hopes of increasing their social reach and engagement. Buying followers is cheap — some companies charge less than $5 for hundreds of followers. And with the growing pressure to have thousands of Instagram followers and fans, it’s understandable why some resort to buying them.
But, while buying followers and likes may be tempting, it can severely damage your brand image and decrease overall engagement. Don’t believe me? Hootsuite created a fake Instagram account and bought 1,000 followers for just $9.95 to test how purchased followers influence audience engagement. Once their account reached 1,000 followers, they posted an image — it didn’t receive a single like or comment. buying instagram followers Buying Instagram followers may increase your number of followers, but it won’t improve your engagement — it actually damages it. And if you get caught, Instagram may remove your account for violating their community guidelines. Also, fake followers won’t buy your product or support your brand. Instead, focus on gaining authentic followers who will increase your engagement and sales. Engage your followers and grow your following with these powerful strategies, tips, and lesser-known Instagram features.
How to Get More Followers on Instagram Create and optimize your profile Designate a content creator Edit and filter your photos Start posting Curate your Instagram content Write engaging captions Use relevant hashtags Interact with your followers Cross-promote your Instagram content Run Instagram contests Share Instagram Stories and live video Make your Instagram profile easy to follow OK, I know what you’re thinking: “It’s not that easy to gain real followers!” While it’s not exactly easy, it’s definitely possible — it just takes some hard work and dedication. Around 80 million photos are shared on Instagram every day. That’s a lot of content. Fortunately, there are some things you can do to get noticed. Let’s walk through some tactics to get real followers — fast.
Create and optimize your profile. First things first: Customize your Instagram profile to make it look good, tell your potential followers who you are, and give them a reason to follow you. Username Start by making sure your username is recognizable and easily searchable — like your business name. If your business name is already taken, try keeping your business name as the first part of your username so that people searching for your business are more likely to come across you. For example, the Australian activewear line Lorna Jane uses the username @lornajaneactive. instagram username optimize profile (Note: Make sure to add your full business name to the “Name” field by clicking “Edit Profile.” This will appear under your profile picture and under your username in search.) Public profile Make sure your profile is public. To make your profile public, open Instagram, click on the gear icon on your profile to open “Options,” and make sure “Private Account” is turned off. Private Account on Instagram Profile photo Choose a profile picture that's on-brand with your other social networks, like your company logo. Check out HubSpot's profile picture for reference.
Buy 20000 Instagram FollowersInstagram profile picture logo hubspot Profile bio Fill your bio with delightful, actionable, and informative information about your brand. Information like this lets people know what you're about and gives them a reason to follow you. Include who you are, what you do and be sure to add a hint of personality. Here are a few examples for inspiration: @WeWork: “Make a life, not just a living.” @Oreo: “See the world through our OREO Wonderfilled lens.” @CalifiaFarms: “Crafting, concocting and cold-brewing up a delicious, plant-based future.” @Staples: “We make it easy to #MakeMoreHappen” Profile link Add a link to your bio to make it easy for people to go straight from Instagram to your website if they want to. The space allotted for URLs is precious real estate because it's the only place on Instagram where you can place a clickable link, so use it wisely. We recommend using a shortened, customized Bitly link to make it more clickable or a Linktree link to maximize the space. profile link linktree bitly instagram Notifications Enable notifications so you can see when people share or comment on your photos. This'll let you engage with them more quickly — just like a lot of companies do on Twitter. To enable notifications, go to “Settings” > “Notifications” > "Posts, Stories, and Comments". Select “From Everyone” for every category.
Instagram notifications on from everyone settings A word to the wise: We don't recommend you link your Instagram account to Twitter and Facebook so your Instagram posts are automatically published on those other accounts. The post types are different. 2. Designate a content creator. Just like there should be one (or two) people managing your other social media accounts, there should only be one or two people managing your Instagram account. If possible, choose someone who has experience using a personal Instagram account, and therefore “gets” the platform — and be sure they know all the handy features Instagram has to offer. If you work for a large organization, you might find a lot of people want to have a say in your content. That's when an organized request or guidelines document comes in hand. This document should inform people how to request a post on your Instagram account, when, the value of the post, and why. 3. Edit and filter your photos. On Instagram, post quality matters. A lot. Your Twitter followers might forgive a few bad tweets, but a bad photo on Instagram is a big no-no. By no means do you have to take a photography course to be a good Instagram poster — nor do you have to practice for weeks before you start. But you should get familiar with basic photography tips and photo editing apps. Since Instagram is a mobile app, chances are, you will take most of the photos you post on Instagram on your mobile device — and that's expected. Here are some tips for taking great photos:
Focus on one subject at a time. Embrace negative space. Find interesting perspectives. Look for symmetry. Capture small details. Make your followers laugh. After you take a great photo, it’s time to add a finishing touch — an Instagram filter. Instagram filters are easy to use and can help give your account a unique aesthetic. Here are a few of our favorite filters: Clarendon: Canva revealed that Clarendon is the most-used Instagram filter in the U.S. and it highlights lighter areas of an image and darkens darker areas. Valencia: This popular filter adds a yellow tint to your image — making it warmer and brighter. Valencia is a great pick for nature photography. Juno: Juno brightens the reds, yellows, and oranges in your image. Try using this filter with street and urban photography. Slumber: This filter desaturates the colors in your image and adds a haze. It makes photos feel dreamy or retro. Ludwig: Ludwig intensifies your picture’s colors and lighting, so if your image is bright, this filter will make it even brighter. It’s great to use on pictures of architecture. 4. Start posting. Once you've created and optimized your profile, have someone manning it, and know a thing or two about phone photography and photo editing, it's time to start posting. It's a good idea to have a solid number of great posts up — maybe 15 or so — before you start really engaging people and working down this list. That way, when people visit your profile, they'll see a full screen of photos instead of just a handful, so they know you'll be posting great content regularly.
Compare Instagram FollowersTo start posting on Instagram, download this social media content calendar template and start planning out your Instagram posts. Over time, you'll want to build up a backlog of photos for times of need, like the weekends or when you go on vacation. Keep your target persona in mind when you first start planning out your posting schedule, as that can drastically change your posting timing and frequency — especially if you're targeting an audience in a different time zone. (Download this free template for creating buyer personas, if you don't have a few already.) Optimizing your schedule for your specific audience might take time and experimentation. Our sources found that the very best times to post on Instagram were Mondays and Thursdays at any time except between 3:00–4:00 p.m. for the time zone of your target persona. (For a United States audience, your best bet is to combine Eastern and Central time zones, as they represent almost 80% of the U.S. population. For audiences located outside the U.S., use whichever time zones your target audience uses.) However, because Instagram is primarily an app for use on mobile devices, users tend to use the network all the time, any time — although many users engage with content more during off-work hours than during the workday. Some businesses have also seen success with posting at 2:00 a.m., 5:00 p.m., and Wednesdays at 7:00 p.m. Experiment with these to see if they work with your audience.
Create stunning Instagram content in minutes using these customizable Photoshop templates for posts and Stories. Download now 5. Curate your Instagram content. Although it's best to have only one or two people manning your account, one or two people can't be everywhere at once taking photos. What about that fun sushi night the engineers had last night? Or the event your Head of Sales spoke at earlier this week? There's a whole breadth of content you'll want to post to Instagram, and more often than not, one person won't be able to keep track of it all. One solution is to create a system where you can curate photos and content from members of your team. There are a few ways to do this. One is to create a specific email address for employees to send their photos, short videos, memes, hyper lapses, and so on. Just encourage people to put a subject line on these emails so you can more easily sort through the photos they're sending. While this doesn't seem like the smoothest way to curate photos, it's actually the easiest for the people sending you photos — and the easier you can make it for them to send content, the more content you'll get. If your team shares a Box or Dropbox account, you could also create a shared folder where people can automatically drop their photos and videos. This just makes a few more steps for the people sending you the content, and not everyone might have that app downloaded on their phones. Another way to curate content is to encourage both your employees and customers to post images and tag your Instagram account. This will alert you to a new tagged post, and you can repost the content on your own Instagram account or to your Instagram Story.
Instagram Guides are the perfect tool for sharing curated, scrollable content with your community. They give users a simple way to consume a collection of Instagram posts, products, or places in an easy-to-digest format. Despite all this though, Guides are still relatively underused — which makes them a great opportunity to set your brand apart on Instagram. What is a Guide on Instagram? Instagram Guides are like a miniature blog right on Instagram. They allow users to scroll through a curated flow of content with commentary — similar to a blog post. a collection of instagram guides They can be used to curate gift guides, product highlights, content roundups, FAQ guides, travel recommendations, restaurant reviews, and so much more. They’re unlike any other Instagram feature because you can curate feed posts, products, or locations from across Instagram, bringing it all together with your commentary.
How Much To Sell Instagram UsernamePlus, your Guides all live in one, dedicated place on your profile: the Instagram Guides tab. How to find Instagram Guides on Later Medias Instagram page When a user clicks on an individual feed post in a Guide, they’re directed back to the original post — making them great for giving old content a new lease of life. Hello, evergreen content! Later is a social media scheduling tool trusted by over 4M businesses, creators, and social media managers. Plan and automatically publish your Instagram posts with Later – sign up for free today: Schedule All Your Social Posts for Free Spend less time posting to social media and more time growing your business.
Get Free Account! How to Make a Guide on Instagram To create your first Guide, tap the plus icon on the top-right of your profile page and select “Guide.” Click the top right corner on your Instagram profile to begin creating an Instagram guide From here, you can choose from three different formats: Places, Products, and Posts. Select the type of Guide you want to create, and follow the in-app prompts to curate your content. Choose 1 of 3 Instagram guide formats Once you’ve chosen the Places, Products, or Posts that you want to feature in your Guide, you can re-arrange the blocks, “Add a Title” and “Change Cover Photo,” as well as adding titles and commentary (optional) for each content block.
steps to change guides cover photo When you’re happy with your curated Guide, select “Next” in the top-right hand corner of the screen and then “Share.” how to share an instagram guide Published Guides are not shared to your main profile feed (yet). Instead, they are housed on a dedicated Guides tab on your profile. Guides are also surfaced in your followers’ Home feeds in the immediate hours and days after publishing. What Are The Different Types of Instagram Guides? #1: Instagram Place Guides The first Instagram Guide format is a collection of places. These Guides are great for city guides, restaurant guides, and travel recommendations.
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